
We Believe in giving back
Through our partnership with Baby2Baby, we donate a premium Believe Diaper and Believe Wipe to a U.S. family in need for every one you buy.
Believe Diapers & Believe Wipes donated to 70,000+ U.S. families in need
We Believe in quality without compromise
We challenged ourselves to create the best diaper for your baby keeping health and comfort first in mind.

Super Absorbent
Natural wicking action keeps the wetness away from your baby's skin.
Wetness Indicator
No more guessing! A vertical blue line means it's time for a change.
Soft & Comfy
Made from the softest, natural materials. We went out of our way to create the best fit for your baby.
Belly Button Cutout
Comfortable cutout design to avoid irritation on newborns.
We Believe in caring for your baby and the planet
We go beyond conventional eco-friendly standards to lighten our footprint as much as possible – because Earth is a mother, too!
Eco-Friendly
Responsibly sourced materials to keep people and planet safe.
Hypoallergenic
Free from harmful chemicals and additives. No chlorine, latex, alcohol, PVCs, lotions or phthalates.
Made from Bamboo
A renewable, naturally anti-bacterial, deodorizing, breathable and super-absorbent fiber.
Featured in










Customer Reviews